Hummers For All!

I’ve seen the Hummer commercial below on TV for a while now, but only really paid attention to it yesterday, because, well, fuck commercials. Although the ad's message of, “we’re all doomed so why not just buy what makes you happy?” is a little misguided, the clever nod to the gas guzzling SUV’s role in global warming issues is funny. The way the ad plays to the fatalistic Evangelical mindset of Armageddon is a master stroke. Most importantly, I respect Hummer’s honesty, even though their autos are a prime example of American hubris, at least they’re not pretending to be something their not.